Imagine if you could cultivate a direct two-way relationship with
your customer, wherever they are.
SmartGlyph creates a virtual bridge to your consumers, partners, end users or employees so you can create direct, personalised and real-time communication with your audiences.
Our patented technology, enables immersive rich-media experiences, personalised calls to action, localised content delivery and the ability to track every interaction at every touchpoint at a granular level
Link all your marketing communication together, no matter the medium. SmartGlyph augments existing optical codes be they barcodes, QR codes or logos, creating a secure bridge to your content. Which means customers can access and interact with your content from your existing marketing assets.
Change the content whenever you want without changing packaging or artwork.
Content can be based on geographic location, time, consumer device or behaviour, frequency of scan. The choices are limitless and who sees what when, is fully under your control.
Content can be location based such as local recycling options, store specific discounts, activities and products local to the individual and local events delivered in the language specific to the user.
Content that SmartGlyph "unlocks" can be updated in the Smartglyph ecosystem in real-time. Permissions based access allows for personalisation, direct advertising or communication to fit your user's needs.
Tailor the response of a CTA depending on user location, date, day or time of scan or whether a user has previously scanned. Display further videos, "BUY NOW" with a simple click or initiate personalised support.
A two-way communication channel for users to report issues, provide their opinions, improvements or products they would like to see and feedback from retail experience.
Change content, actions and services in response to user interactions dynamically within the brands' ecosystem. You control who sees what, when and where.
SmartGlyph accessed via a device or triggered through TV, print, online or outdoor media can enable consumers to purchase directly, securely and immediately.
Deliver real time operational & customer data on who, where, when, what, and from what device increased visibility and close the data loop.
Video is essential to user engagement. SmartGlyph allows for a direct, personalised, bi directional engagement with an actionable call to action within a closed ecosystem. It enables multiple opportunities for video streaming without driving the consumer to a third party.
Imagine being able to create a real life treasure hunt to manage traffic flow through a retail environment or an instore customer experience linked directly to personal loyalty program . SmartGlyph technology uses track, trace, verification and marketing tech coupled with rich media and bi-directional functionality to deliver experiential campaigns. Much of this virality is at little to no customer acquisition costs.
SmartGlyph Ltd is a technology and product development company focused on helping brands create cloud to code connections. Its own digital footprints are located in the UK and Thailand, with offices in the UK and the USA.
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